TOURISM

Unique encounters and experiences on the Vaud Riviera

A flagship destination of French-speaking Switzerland, Montreux Riviera continues to attract and inspire visitors from all over the world. Rooted in a long tradition of hospitality dating back to the origins of European tourism, the region has managed to reinvent itself while staying true to its rich heritage. .
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MONTREUX RIVIERA

Organic communication
Analysis & positioning
Targeting & key messages
Tone of voice & brand identity
Community management
Advertising campaigns
Google, Meta, LinkedIn
Setup & optimisation
Analysis & reporting
Community management
Content strategy
Concept & storytelling
Briefing & coordination
Photo/video shoots
Post-production

Advertising campaigns

Campaigns born from a single ambition: to showcase the many facets of Montreux Riviera.

In collaboration with Vaud Promotion and Switzerland Tourism, these projects came to life across multiple formats — posters, video, and social media — to craft strong, coherent visual narratives.

Community management

Building a strong digital presence through authentic, inspiring content. Day-to-day management of social channels (Instagram, Facebook, LinkedIn), active moderation, and ongoing conversations with a local and international community. Showcasing the destination, its flagship events, and the region’s tourism partners.

CONTENT CREATION

The essence of Montreux Riviera, renewed

This long-term collaboration with Montreux-Vevey Tourisme was also an opportunity to build a robust new photo/video library to support future promotional campaigns with consistency and cohesion.

Telling the story through images

Behind this database lies a common challenge for many destinations: always having a fresh stock of high-quality photos and videos — from service providers to cultural icons, from regional highlights to everyday moments.

With such an asset, you can craft a strong, distinctive visual identity — the cornerstone of coherent, seamless communication across all print and digital channels.

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My day in Montreux Riviera

Inspire visitors with one-day itineraries: a boat ride on Lake Geneva, an e-bike trip in the hills, or a stroll through the UNESCO-listed Lavaux terraced vineyards.

For this project, KENOA handled concept design, route selection, coordination with Montreux-Vevey Tourisme and local partners, plus photo/video production.

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Event aftermovies

A land of culture, history, and entertainment, the Vaud Riviera hosts countless events year-round.
From the intimate cellars of Cully Jazz to the spectacular floating stage of the Montreux Jazz Festival, we roamed the region to capture unforgettable moments of shared emotion — an essential part of Montreux Riviera’s identity.

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For Montreux-Vevey Tourisme, the goal remains the same: to dream, inspire, and encourage visitors from around the world to set their sights on the Vaud Riviera. That means doing the groundwork to reveal the hidden gems that make this place so special — while building on its must-see highlights.

Inspire, welcome, and build loyalty

Still in the mood for sunshine and escape? Discover more of our work.

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Client: Montreux-Vevey Tourisme

Mandate:

  • Digital communication strategy
  • Organic community management for the official @montreuxriviera accounts
  • Setup of sponsored campaigns on Meta, Google Ads, and LinkedIn
  • Digital project management
  • Content strategy and creation of a photo/video database

Photos: ©Marie Contreras

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